We narrowed down our list by eliminating vendors that don't specialize in email marketing campaigns or that don't work with small businesses. Next, we researched each provider by investigating its services. We considered pricing when available. After narrowing the list down to seven, we contacted each company's customer service department and posed as small business owners.
MessageGears is a hybrid email marketing system that combines the security of an on-premises system with the scalability of the cloud. The service connects directly to any local or remote database, data warehouse, e-commerce system, or content management system. There is no need to extract, transform, or load customer data into the system or to move or replicate data. Features include subject line previews and testing, spam testing, and automation, drip and trigger campaigns.
Well, charity: water took an alternate route. Once someone donates to a charity: water project, her money takes a long journey. Most charities don't tell you about that journey at all -- charity: water uses automated emails to show donors how their money is making an impact over time. With the project timeline and accompanying table, you don't even really need to read the email -- you know immediately where you are in the whole process so you can move onto other things in your inbox.
Divide the network into two groups.The first is your Host Committee, and the second is your Early Supporter Network. A Host Committee is a group of people who are passionate about your project and are committed to contributing and/or emailing their networks on your behalf (they’re also the ones you can count on to raise your first 30%). An Early Supporter Network is a much larger group that includes anyone who might be interested in your project.
Admail.net is an all-in-one email marketing and social media solution that lets businesses create and send professional email marketing campaigns. The platform's email builder features more than 300 responsive design templates. You can connect email marketing and social media efforts with AdSocial to share your email marketing campaigns through social media. The service also offers a variety of contact management and reporting tools.
Drip from Leadpages includes a visual campaign builder that allows businesses to design email campaigns based on subscribers' actions, decisions, goals, delays and exits. Features include automation, a lead-scoring algorithm that tracks several events to determine which subscribers are most engaged with your content and likely to become customers, and the ability to send targeted emails. Drip integrates with a variety of CRM, e-commerce, forms and surveys, lead capture, marketing automation, and membership and payment processing tools
The cloud certainly makes delivering email to your users easier but, for the vast majority of organizations, there's still going to be some setup required beyond simply activating the service. At a minimum, a domain must be purchased and configured to point to the new email host. The service provider can make this process very simple or they can make quite hard; this is something you should watch for in the provider's customer support forums as well as in our reviews. In most cases, there is a validation phase that will require some technical familiarity, though a few providers go so far as to walk even neophyte users through it step by step. Other solid services bolster excellent support with tutorial articles and videos that also walk you through the process. The worst will leave you to figure it out on your own.
Data protection is another key email security concern. Inboxes often contain GBs of business-critical and personal data, so not just hackers but also legitimate marketing companies can make big money off mining email data—and this sometimes includes the very company that is providing the email service to you. Fortunately, most companies, including your hosting provider, are pretty good about keeping out of private data, but it's important to be aware of when these policies have failed. Security breaches are commonplace and it's important to know how your data is being managed. To protect yourself, be sure to inquire about data safety capabilities on the provider's side, especially around encryption and malware scanning. But be sure to implement additional measures on your side, as well, including encryption for those using local email clients as well as deploying personal virtual private networks (VPNs) to folks accessing their email from multiple locations.
Effective email marketing campaigns are designed for all devices on which users can read their emails -- desktop, tablet, and smartphone. Email campaigns that are designed for mobile devices are especially important -- a quality known as "responsive design." In fact, 73% of companies today prioritize mobile device optimization when creating email marketing campaigns.
Solo ads are an effective manner of email advertising. They’re delivered to a specific audience of double opt-in subscribers who have given their express permission to be emailed offers that they’re interested in. These emails include one stand-alone advertisement which results in a higher chance of them being read and clicked on to visit the advertised web site.
ProtonMail is a basic email service that is easy to set up because it doesn’t ask for any personal information. You just pick a user name and password, and you’re set. Be aware that some features – such as mail collection and the ability to sync across multiple devices – are only available with its paid email service. But the free version does have email encryption, which is important if you send messages with sensitive information you want to protect. ProtonMail automatically unencrypts the message when it reaches the recipient’s inbox and is opened.
Marketing emails need to be personalized to the reader and filled with interesting graphics. Few people want to read emails that are addressed "Dear Sir/Madam" -- as opposed to their first or last name -- and even fewer people want to read an email that simply gives them a wall of text. Visuals help your recipients quickly understand what the point of the email is.
I feel as if most of what you wrote is professional common courtesy but more importantly and rightfully, filled with several exact approaches that would work well with almost every industry. I just stumbled across your blog from June 9th, 2016 this morning, while searching for cold email methods and believe these steps are true reminders of how, with great approach preparedness, will in turn cause great progression. This, I believe, will allow for a more successful and pleasing “climb up the ladder” in one’s career. The tips are words of wisdom that will definitely stand the test of time!
www.imnicamail.com (Not Free - But inexpensive): Looking for an inexpensive Autoresponder? That too starting from $3 with a delivery rate of 94% - that's close to the top two services! Then, ImnicaMail could be your choice. All paid plans do not insist on a forced double opt-in. Comes with full-fledged features like Autoresponder, Survey, Email Builder, Email Analytics, Website Integration, Email Templates, Unlimited email sending and more.